Historically, Africa’s real estate industry has been marred by inadequate infrastructure, substandard building quality, and a lack of trust in property transactions. For high-net-worth individuals, investors, and expatriates, these challenges have created barriers to accessing homes that suit their standards. Udo Okonjo, the visionary founder of Fine & Country West Africa, identified this gap and ventured into a mission to serve this market segment of the continent’s real estate market by providing a unique path to luxury property development and consultancy.
By 2008, Udo Okonjo successfully launched Fine & Country in Nigeria, aiming to introduce international standards to the local market. The company’s unique model focuses on providing intelligent property marketing, strategic advisory services, and strategic solutions to meet the demands of a sophisticated clientele. In an environment where trust in real estate is often questioned, Okonjo’s brand stands out as a trusted partner, ensuring transparency and ethical practices in every transaction.
Fine & Country West Africa, under Okonjo’s leadership, has been known for delivery of high-end real estate services. The brand has become synonymous with integrity, professionalism, and creativity by blending international housing standards with an intimate understanding of the African market. Fine & Country offers a seamless experience in acquiring, managing, and investing in luxury properties for high-income earners and corporate clients.
Since its inception, Okonjo has been instrumental in marketing and consulting on several high-profile real estate projects in Nigeria. Her real estate properties include The Belmonte, located at 40 Bourdillon Road, Ikoyi, Lagos. This 20-story luxury residential development comprises 41 private residences, including spacious apartments, elegant duplexes, and opulent penthouses.
Another property is the Prestige Villa, which is situated in Victoria Garden City, Lagos. Prestige Villa offers luxury living with a total area of 800 square meters. This property is designed to provide a comfortable and opulent lifestyle in one of Lagos’s prestigious neighbourhoods.
Also, the brand boasts of having Fontaine Bleau Located in the exclusive Banana Island area of Lagos, Fontaine Bleau is an off-plan residential development covering 1,200 square meters. This property offers luxurious living spaces in one of Lagos’s most sought-after locations. Every property marketed by Fine & Country undergoes a rigorous vetting process to ensure it meets the high expectations of their clientele.
“ I would highly recommend Fine and Country to anyone wishing to make a purchase. It was a pleasure to work with Fine and Country West Africa for the purchase of an apartment at Oakwood Place. Udo and her team were very professional and engaging throughout the process. They provided constant feedback on the progress of the development at all material stages,” said a clients
Fine & Country’s impact is most visible in Nigeria’s luxury property market, where it has set new residential and commercial real estate standards. Properties represented by the company boast world-class architecture, sustainable designs, and strategic locations that meet the preferences of Africa’s elite.
The businesswoman’s influence extends beyond Nigeria, with Fine & Country creating ripple effects across the continent. By introducing global standards into the real estate industry, Udo Okonjo has inspired a new era of professionalism in African real estate. The company’s award-winning projects have attracted international investors, positioning Africa as a viable destination for luxury property investment.
