The African business, finance, and technology landscape is incomplete without mentioning a remarkable figure like Odunayo Eweniyi. She is a visionary leader, entrepreneur, and co-founder of PiggyVest, a digital savings platform that facilitates easy and secure savings for Nigerians.
Initially known as PiggyBank, the fintech was founded in 2016 to simplify saving and investing while promoting financial literacy. This innovation has rightfully positioned Eweniti as an influential figure in the Nigerian and global fintech ecosystem.
Odunayo Eweniyi, a first-class Computer Engineering graduate from Covenant University (2013), demonstrated an early passion for technology that fueled her entrepreneurial journey. Building on her strong academic foundation, she seamlessly blended technology and business to drive meaningful and transformative impact.
As co-founder and Chief Operating Officer (COO) of PiggyVest, Odunayo Eweniyi has played a pivotal role in the company’s success. She has perfected the art of combining leadership, technology, finance, and entrepreneurship, significantly contributing to the company’s growth.
Under Odunayo Eweniyi’s leadership, PiggyVest has become Nigeria’s foremost FinTech platform, revolutionizing the financial habits of millions. Featuring a user-friendly interface, the platform empowers users to automate savings, set financial goals, and invest in low-risk opportunities. By 2024, PiggyVest proudly reported over 5 million registered users and total savings surpassing ₦1.8 trillion (approximately $1 billion).
PiggyVest is playing a crucial role in shifting the paradigm regarding the accessibility of financial services in Nigeria and other emerging markets. It has become a model for other start-ups across Africa, demonstrating that it is possible to create successful, technology-driven solutions that meet people’s everyday needs.
With over 5 million users, PiggyVest has empowered individuals from diverse socio-economic backgrounds to take control of their finances and plan for the future. It also offers competitive interest rates on savings, enabling users to earn more than they would in a conventional savings account. As PiggyVest continues to innovate and expand, the company is poised to make an even more significant impact on global financial inclusion.
Odunayo Eweniyi is a staunch advocate for financial independence. As a female tech entrepreneur in a male-dominated industry, the co-founder has broken barriers and set a powerful example for women and young people aspiring to enter the tech world. She is undoubtedly a role model for entrepreneurs and young women around the globe.
She has received numerous recognitions locally and internationally. In 2022, Eweniyi was selected to be part of Bloomberg’s New Economy Catalyst. She continues to contribute to Africa’s fintech revolution.
