Menstruation can be a monthly challenge for millions of girls worldwide, especially in Nigeria, where poverty and limited access to sanitary products exacerbate the issue. But Lola Falana, founder of the Dear Ambitious Girl, an initiative focused on period equity, wellness, and mental health, has boldly changed the narratives.
In many communities, girls are compelled to use unsafe alternatives such as rags, tissue paper, leaves, sand, T-shirts, newspapers, cotton balls, socks, or even nothing at all. That can lead to serious health risks, including infections. The stigma surrounding menstruation—such as feelings of shame and discrimination—further isolates these girls, often forcing them to miss school and jeopardising their education and future employment opportunities. This ultimately affects the country’s economic empowerment.
Through her initiatives, Lola Falana is trying to crush the barriers caused by period poverty. Her ingenious approach provides menstrual products and promotes education and empowerment, ensuring no girl is left behind.
Dear Ambitious Girl brand is a non-profit organisation that seeks to empower women by creating a supportive, inclusive community and providing invaluable resources and insights necessary for the growth of the girl child. Through impactful events and collaborative efforts, they advocate for generational empowerment, believing that as they uplift others, they create a ripple effect of positive change among women across the globe.
“At Dear Ambitious Girl, my mission is to empower, uplift, and provide resources for ambitious girls + women of colour, fostering inclusive spaces where our community can thrive and connect globally.” – Lola Falana states.
One of the major projects launched by the brand is “The Wellness Cycle.” This project is a flagship initiative focused on enhancing overall wellness, mental health, and period equity for girls and women.
The beautiful part of this story is that in January 2025, they created and distributed care packages to about 500 girls ages 15-18 years across four high schools in Ise Ekiti state, Nigeria.
The care packages contain sanitary pads, wellness tools, hygiene items, and nutritional supplements. The project addresses topics often associated with shame, enhancing self-esteem and mental well-being. Additionally, the care packages provide essential resources and support, fostering a sense of empowerment and community among the girls.
Lola Falana’s dedication to the Dear Ambitious Girl brand demonstrates her commitment to addressing systemic issues such as period poverty and promoting mental and physical wellness. Through initiatives like the Wellness Circle project, she ensures that every girl has the opportunity to thrive.
